What Is Your Business Goal For 2008?

Like individuals who make New Year’s resolutions, most business owners take time to set new goals and/or revise old goals at the beginning of each year. As more and more consumers and sellers become comfortable with ecommerce, merchants are branching out and adopting a multichannel selling approach, whether branching out to sell on Amazon (or another site or sites) in addition to eBay or whether opening a brick and mortar or starting up their own website.

One of IMA’s most recent polls asked sellers what their business goals were for 2008. The poll choices were:

Expand into other online selling venues

Expand current product line/number of listings

Add new products to business

Open up or expand brick and mortar retail store

Continue Reading 1 comment June 4th, 2008